Hassan, H.S.H. and Abdelkader, A.A.M. 2024. Innovation, risk management, and proactive behavior: An insight into the aspects of entrepreneurial marketing in SMEs. Edelweiss Applied Science and Technology. 8, 6 (Nov. 2024), 3770–3781. DOI:https://doi.org/10.55214/25768484.v8i6.2821.