Meala, Q.A.H. , Al Zubaidi, H.H.A. and Al-Daamee, W.A.J. 2024. The role of emotional marketing in enhancing strategic customer behavior through financial knowledge: An analytical study of a sample of shopping malls in Iraq. Edelweiss Applied Science and Technology. 8, 6 (Nov. 2024), 4247–4260. DOI:https://doi.org/10.55214/25768484.v8i6.2924.